Here's a secret that top-producing agents know: the best listing descriptions don't start as writing—they start as talking.
When you type, you edit yourself. You overthink. You write what sounds "professional" instead of what sounds authentic. But when you talk about a property you just walked through? Magic happens.
The Problem with Typing
When most agents sit down to write a listing, they stare at a blank screen and think: "What should I say?"
This approach produces generic copy because you're trying to sound like an agent instead of sound like someone who just experienced the property.
- Writer's block — The cursor blinks, you freeze
- Generic language — "Lovely home in great location"
- Missing emotion — Features without feeling
- Time drain — 30+ minutes per listing
What Voice Dictation Captures
When you talk about a property, you naturally include the details that make buyers fall in love:
- Sensory details — "The light coming through those windows was incredible"
- Emotional reactions — "I immediately pictured hosting Thanksgiving here"
- Specific observations — "You can see the mountains from the kitchen sink"
- Natural enthusiasm — Real excitement comes through in speech
Voice Note Examples by Property Type
Here's what effective voice notes sound like for different properties:
Luxury Home
"Okay so this one is special. The second you walk in there's this amazing light from the floor-to-ceiling windows... the kitchen is gorgeous, white marble, viking range, you can tell someone who loves to cook designed it... the primary suite, oh my god, the bathtub has a view of the backyard and there's these mature trees that give you total privacy... honestly I could see myself living here, that's how good it felt..."
Starter Home / First-Time Buyer
"Perfect for first-timers. Two bedrooms but they're both a decent size, not those tiny rooms you see in some places... the kitchen was recently updated, nice white cabinets, new appliances included... backyard is fenced which is huge for dog owners... and get this—it's walking distance to the coffee shop on Main Street. Price point is really attractive for this neighborhood..."
Investment Property / Fixer
"Total investor play. Bones are solid, roof was done 2019, HVAC is newer... kitchen and baths need work but that's where the value add is... 1,400 square feet, ARV could be 380-400k easy... currently rented month-to-month at $1,800, way under market... great street, corner lot, side entry garage..."
Condo / Urban
"This condo checks every box for downtown living. 10th floor so the city views are insane, especially at night... open layout, modern finishes, in-unit laundry which you don't always get... the building has a gym and rooftop that residents can use... parking spot included, huge deal for this area... and you're like two blocks from the metro..."
How AI Transforms It
The magic happens when AI takes your raw voice notes and transforms them into polished copy while preserving the emotion:
Step into light-filled living where floor-to-ceiling windows welcome the morning sun. The chef's kitchen—featuring marble countertops and a professional Viking range—was designed by someone who understands the art of cooking. Retreat to the primary suite, where a spa-like bath overlooks a privately screened backyard oasis. This is the home you'll never want to leave.
Same details. Same emotion. Professional polish.
The 60-Second Walk-Through Template
Not sure what to say? Use this mental checklist as you walk through and record:
- First impression — What hits you when you walk in? (Light, space, smell, feeling)
- Kitchen — What's notable? Appliances, counters, layout, views from the sink
- Living areas — Flow, natural light, ceiling height, fireplace
- Primary suite — Size, closet situation, bathroom features
- Outdoor space — Backyard, deck, views, privacy, pool
- Unique feature — What's the one thing that stands out?
- Buyer fit — Who would love this home? Families? Empty nesters? Entertainers?
Cover these seven areas in 60 seconds of rambling, and you'll have everything you need for a compelling listing description.
Common Dictation Mistakes
- Being too brief — "Nice kitchen, good yard" isn't enough. Describe what makes it nice.
- Waiting too long — Record immediately after leaving. Details fade fast.
- Editing while talking — Let it flow. Don't restart or correct yourself.
- Forgetting the feeling — Facts matter, but so does "I could see myself here."
- Background noise — Step outside or sit in your car for cleaner audio.
Tools and Apps
- iPhone: Tap the microphone on your keyboard in any text field, or use the Voice Memos app
- Android: Tap the microphone icon on Google Keyboard, or use Google Keep for voice notes
- Desktop: Mac: Press Fn twice for dictation. Windows: Win+H for voice typing
- Pro option: Otter.ai transcribes longer recordings automatically with timestamps
Just talk. Don't worry about complete sentences. Don't edit. Just describe what you see and feel.
Turn Your Voice Notes into Listings
Paste your rambling notes into our generator and get polished, professional copy in seconds.
Try the Free GeneratorFinal Thoughts
Your voice captures what your fingers can't type—the emotion, the experience, the story of a home. Stop writing listings. Start talking about them.
The next time you leave a showing, don't drive away in silence. Hit record, describe what you just saw, and let AI turn your authentic reaction into polished copy. Your listings will never sound generic again.